An Integra Company
Here’s a (somewhat depressing) stat from the NAR 2014 Profile of Home Buyers and Sellers:
Ouch. The same study shows that only 40% of buyers found their agent through a neighbor, friend or relative. This means that you’re more likely to get business from a stranger than you are from a past client who knows you, trusts you and likes you. You helped them buy their largest asset, so what’s the deal? Simple—if you don’t stay in touch after the deal is done, they’ll go elsewhere. On the flip side, if you do stay connected, repeat and referral business will be yours.
So how do you stay in touch and still help your current clients? Here are a few ways using Top Producer products. Just the simple task of making sure you stay in touch can lead to over 80% of your business.
Reach out to 5 clients a day (even 1 or 2 will make a difference)
The Follow-up Coach in Top Producer CRM will hand pick 5 clients a day you should reach out to. With the super quick follow-up options—including our quick email templates—you can bomb out a couple at a slow open house or while standing in line for coffee.
Show ‘em some love and call them a few times a year
Whether you remember their special days, take them out to lunch, or just call to see how they’re doing, reaching out a few times a year will pay off. With our automatic Wrap up feature in Top Producer CRM, you won’t have to think about anything (except where to go for lunch). Immediately after you reach out, we’ll prompt you to schedule the next follow-up and record a note or two.
Send them relevant info and position yourself as the neighborhood expert
With Market Snapshot, you’re off to the races. Snapshots once or twice a year work great for staying in touch with past clients, while snapshots every 2-4 weeks will wow your leads.
In the end, real estate is a relationship-based business, and people buy from people they know, like and trust. It takes effort and organization to stay connected. With a little help from Top Producer, you’ll be the master in no time. Give us a call at 1-800-821-3657 or visit us online to find out more.
Guest Post Written By Top Producer
Want to get started building and maintaining relationships with Top Producer? Visit RE/MAX Launchpad for single sign-on access to this and many other tools that will positively impact your business. Whether on your mobile device or your desktop, all you have to do is log in with your Main Street credentials and click on the Top Producer button to get started!
No one can predict the future. With the speed that technology evolves, we often fail to see what tools are just here in the now, and what tools are here to stay. What separates the one hit wonders from the tools that are the real deal is their ability to shape the future of business.
DocuSign, the real estate standard for Digital Transaction Management, provides top brokerages greater control and visibility of their business while giving agents a clear advantage in the field. In fact, 2.7 million real estate deals were closed with DocuSign in 2014 alone.
Combined with its flagship eSignature platform, DocuSign offers a suite of solutions that helps keep your transactions organized in the cloud and allows you to work with anyone, anytime, from anywhere. From Digital Transaction Rooms to specific tools designed for agents, brokers, or transaction managers, DocuSign helps you increase efficiency and productivity without the paper, and without being tied to the office.
While the future is always unknown, it has become abundantly clear that the future of business is digital. DocuSign helps businesses of all sizes easily and securely sign, send, and manage documents in the cloud, with unmatched availability and enforceability. More than 50 million people in 188 countries turn to DocuSign to manage their most important transactions—digitally. DocuSign’s DTM platform supports legally compliant signature processes tailored to meet requirements globally with localization in 43 languages.
Simply put, DocuSign leads the way in helping you increase speed to results, reduce costs, enhance security and compliance, and delight your clients with an easy and safe digital experience.
New with RE/MAX Launchpad – Access your Docusign account through the RE/MAX Launchpad portal, which offers a mobile-optimized interface, single sign-on and quick access to all of tools that will help you better your business. Simply visit RE/MAX Launchpad and click on the Docusign button to begin!
The March 2015 Top Associate & Broker/Owner reports are available!
In addition, the Q1 Top Associate & Broker/Owner report is available:
Don’t miss your opportunity to CONNECT with top agents from around the region, learn from our training team and your peers, and take some time to master the skills that will take your business to the next level!
We’ll kick off the day with our regional leadership team sharing insider tips on the RE/MAX tools, technology and services that support the growth of your business.
Travis Robertson, one of the most respected real estate coaches, business strategists and personal development trainers in the world, will deliver a morning keynote presentation you can’t afford to miss. In this fast-paced session, you’re going to discover exactly what top agents did to skyrocket their businesses by 40-90% in one year – without sacrificing their lives.
Before we break for networking and lunch, you’ll hear from a panel of top-producing peers during MAX Minutes: Trade Secrets Edition. You’ll be hearing from:
We’ll end the day with two hours of in-depth, hands-on training with Dan Levine, focused on building the right social media strategy for your business. Learn which platforms are right for you and what steps to take to leverage them effectively.
Tuesday, May 5, 2015 | 9:00 AM – 2:15 PM
Westin Waltham, 70 3rd Ave
Waltham, Massachusetts 02451
To learn more and to register, click here.
There is a lot of buzz around going paperless, and a lot of us don’t really understand how or why we should go paperless. Or even why to go paperless (aside from the obvious reason of course, of contributing towards saving trees and the environment)
But really what does it truly mean to go paperless in your real estate business, and why should you bother?
Why go paperless?
It is said that on average, a salesperson can save up to 5 hours of their time by going fully paperless. We all know that in our business, time is money. That is 5 hours per transaction that you can spend prospecting instead or working in your business with your clients.
In addition, going paperless will add to your day to day convenience. Realtors aren’t known to be the most organized bunch, and our strength lies in being in the field and doing what we do best – sell! By going paperless, you can be more organized, without the effort. Additionally, when you’re more organized and efficient, you’re also able to better serve your clients and communicate with them. It’s more convenient for both parties, which is a win-win situation!
How to go Paperless
Slow and Steady: The key is not to dive into the paperless world by downloading every single app that is out there. The app world is filled with solutions for your every move, therefore it’s crucial that you evaluate carefully what your needs are and which app will best simplify them. Remember the main objective of going paperless is to make your life easier, and often when we try to transition too quickly it can do the opposite! This brings us to the next important point – transition slowly! All your paper won’t magically disappear, and that’s okay!
Quality is Key: Invest in a quality tablet, because that will be the most important requirement in this process. Study the apps you would like to work with and make sure they are compatible with the tablet you own or are looking to buy.
Where to Start
There are an overwhelming number of apps that you can download, but here are some that we recommend to get you started:
Evernote – This is the most important, and probably the first app you should download. It will help you in most aspects of your business, including keeping all your paperwork, communication, and systems organized. With helpful add-ons such as the web clipper for your browser, and the business card scanning app, you can be sure that this app will become your one stop shop for all your notes. Notes on Evernote can consist of written, audio or even visual notes.
Docusign – If you are looking to switch over to digital signatures, Docusign is one of the most secure and safest platform!