Agent Spotlight: Larry Lawfer

RE/MAX of New England would like to recognize Larry Lawfer from RE/MAX Landmark in Wellesley, MA as the Agent of the Month!

Larry joined RE/MAX 18 months ago. He previously owned a marketing and video production company: YourStorys. Larry has always been an involved and contributing member of his communities. As a REALTOR, Larry uses his skill sets in marketing on a daily basis. Since joining RE/MAX Landmark, he has completely immersed himself in what RE/MAX has to offer, taking advantage of all of the resources and technology suite tools. He mainly uses the Design Center and LeadStreet – two fundamental branding and lead generating tools that support his business.

One of the many things that Larry does to grow relationships and establish himself as an expert in the industry is sending out a personalized monthly e-newsletter, which is hosted within the Design Center. This resource helps his brand image look clean, clear and consistent. He writes about intriguing market trends and opportunities available for buyers, sellers and investors. This e-newsletter is an engagement tool for potential and past clients; it’s all about sharing valuable information to build long-term relationships.

Please feel free to reach out to Larry if you’d like to share ideas about tools, techniques and content. We know Larry will continue achieve amazing milestones with RE/MAX, while successfully branding and marketing himself to build his business clientele!

Larry Lawfer
RE/MAX Landmark
462 Washington Street
Wellesley, MA 02482
(781) 235 – 5590

Luxury Market Points to a Slow and Steady Recovery

According to the RE/MAX of New England Luxury Housing Report, there are several indicators that point to a slow, but steady, recovery in the Luxury Market. While the number of transactions remained mostly flat, year-over-year data shows that seven of the 15 communities tracked in this report experienced an increase in sales price, including Wellesley and Brookline, where there were price increases of 39.4% and 26.9%, respectively. In the South End, the number of  transactions increased 27.8%. Volume is also up in many neighborhoods. “There are growing indications that buyers are purchasing in the luxury marketplace,” said Jay Hummer, RE/MAX of New England Executive Vice President. “We need to see buyer confidence, sales and price continue to increase to maintain a steady recovery.”

Click here to read the entire report.